Ok guys so this is just quick little show and tell about how I boosted my organic web traffic to my website by making just a few little changes.
Lowered keyword density
So I wrote my on page SEO with the 2006 mentality, which was a big mistake because keyword density used to be anything you liked really as long as it wasn’t stupid. So my on page SEO keyword density was like 10% or something, which read ok but the problem was my software product names also had keywords in them. So it was all waayyyy toooo high. So I lowered that by taking out tons of keywords or changing some to LSI’s. The pages then ranked really well.
Because I made all these changes at once I’m not sure how well this made my pages rank but it seemed to of helped. I installed an SSL certificate and I think it not only helped my conversion rate but it also helped my pages rank. I got an SSL certificate for £7 which is a bargain, I know you can get them for free but I’m not so sure about the quality of the free ones in Googles eyes.
On Page SEO – Google Insights
ALL my pages are ranking much better now, and it just cost me an SSL certificate and some time. Annoyingly I actually had to rebuild my entire server because I couldn’t get mod expired and mod deflate to work together without crashing Apache but that’s another story 😉